Arenas (São Paulo) and Full Sail University (Florida) created a project for students to collaborate in a common task during a month. Five Brazilian students were led by teacher Marina Wajnsztejn (MaWá) and five American students were guided by teacher Nicole Bathke.
Arenas team collaborated on weekly sessions with Full Sail students to create together a business solution and worked on shared documents. As a result, both teams gathered strategy and creative concept in order to answer to client briefing.
Nicole Bathke, Full Sail teacher, summarized the process with a nice feedback:
“Our students loved working with yours. The marketing plan is that much better for your collaboration. I very much enjoyed working with you and I am very impressed with your students.”